WHO THE F**K IS RICH?
He came up on THE concrete OF NORTH CAROLINA, sharpening HIS vision in a world that wanted him blind. He’s no saint, no shiny brand mascot. HE'S a hustler with paint under his nails and scars that speak louder than logos. His work DOESN'T whisper; it snarls, it bleeds, it drags culture out the mud and throws it on your cheST. Every drop here is a middle finger to the bland, a love letter to the streets, and a reminder that art ain’t supposed to be safe. This ain’t fashion! THIS A LIFESTYLE!